The most common thing landing in my DM on Instagram is people asking me how I edit and manage my Instagram photos. I gladly reply them all, but I’ve realised I may as well make a post about it! It’s not too complicated in any sense – anyone can do it. Without any further do, let just jump into it. Step by step:

Step 1: FACETUNE
Now most of you may associate the app Facetune with an online plastic surgeon – which can be true. You can literally change your face (and body for instance), but apart from editing a spot here and there, that is not what I use it for. I majorly use it for two things: whitening and detailing. If you have a look at my Instagram, you will see that most of my pictures have a rather white overall look to them. This is partly thanks to bright backrounds and adding highlights, but the main secret to get the whiter tones it to use the whitening tool on Facetune. I literally use the whitening ‘pencil’ on all areas I want whiter. Before adding any highlights when I edit in the later process, this is what it looks like before vs after:

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Let me add that the result varies from picture to picture and backround to backround, and also that the whitening becomes much more intense when I edit in highlights later.

The other tool I use quite a lot in Facetune is details. This lets you, as it says, detail certain aspects of the photos. In this one for example, I was doing a promotion for a brand: the bracelets on my left arm. Obviously, on my post it was important they were detailed and the main focus of the picture. Here’s the result hvem I used the Facetune detailing on the picture:
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Step 2: INSTAGRAM
I don’t use lots of fancy apps to edit my pictures, I simply use Instagram. For me it is important that all my pictures have the same colourtones, so I use the same filter every single time. The filter I use on all my pictures, which is my favourite, is Ludwig. However, this filter has way too much of a warm tone than I want on my pictures. I don’t have any exact measurements of how much I use each setting on each pictures as it depends on the picture. Seeing what is suitable or not is something you learn eventually by playing with it, but these are my general rules:

1. Turn down warmth so you get colder tones to the pictures. However, pay carefully attention so your undertone doesn’t turn out blue.
2. Turn down saturation. However, I normally don’t go lower than 5, depending on how strong the colours on pictures are. On my profile I don’t like too many strong colours, so I tend to turn down the saturation a lot more if there is red or green in the picture for example.
3. Turn up highlights. Moreoften, I want the backround to be bright but not the details. This is what highlights are great for: You get bright backrounds but your face doesn’t turn into a ghost. I usually take this one up to the maximum
4. Turn down shadows. How much I use the one depends, but I rarely turn it down more than to 10. You don’t want the picture to look too bold.
5. Turn up sharpening. Again, play with it: It does honestly depend on the photo, but I tend to have my photos quite sharpened.

Now you might think you are all good to go now, having your picture readlity edited on Instagram, but it doesn’t really work that way for me. The next step is optional, but it has honestly helped me SO much! Instead of posting the picture, save the draft so you have it saved on your phone. You’ll need it for the next step before posting.
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Step 3: PLANOLY
This app has changed the way I manage my Instagram. If you, like me, like to have a certain theme for the wholeness of your Instagram to look great, this is the one for you. This app lets you download pictures so you can plan how your Instagram profile will look when you post the pictures. It will show what it already looks like, but you can add pictures and decide in what order you want to post them. This means you will not take any risks in seeing whether the pictures you plan to post go together neatly on your profile. Also, you can add captions to each picture ready planned so there is no need to sit for 30 mins thinking about a random caption before you post it (well I hope you don’t spend that much time anyways, I’m just a guilty exaggerator). The result of this is a much more captivating and thought through Instagram profile as a whole, and I have never had more growth since when I started to use this one! The only downer is that you will be more likely to find a theme. This means, at least in my case that there are many pictures I want to post, but don’t: simply because it doesn’t fit in nicely to my profile (writing this makes me think I’ve gone crazy).

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The pictures with a U on means unposted – these are pictures I am planning to post, and i can have as many U’s as I like and move them around as much as I like. Genious!


I hope this was helpful, and as always: Feel free to ask my anything! I don’t have 100k followers, but I love editing pictures and managing my Instagram, so I will say I think I’ve picked up a few tricks here and there. Before ending the post, I’ll just share a few extra, general tips. And please note that this is how I prefer to do it, not how you have to do it.

1. Lighting is the MAIN factor you need to focus on when you take the pictures. It’s not important – it’s everyhting.
2. Personally, I think too much green, especially if you focus on Fashion, does not look great. Here and there is fine, but not too much of it.
3. Pictures in movement has a lot more life to them, and to be honest – most of us aren’t too good at just standing there and staring into the camera either.
4. If you focus on fashion, you don’t have to take pictures every single day as some of you think I do. In reality, I take pictures once or twice a week – I just take pictures of 5 different outfits at once!

Have an amazing week, monkeys!

Xxx